Tod Maffin is engageQ's President and Strategy Lead. He is recognized as one of North America’s leading digital marketing experts, specializing in viral and ROI-based campaigns for sectors from entertainment to human resources to real estate.
Tod is recognized as a thought-leader in business innovation and strategy to trend-spotting and technological advancements. In January 1999, he launched MindfulEye, an artificial intelligence firm that developed the patented Lexant technology to perform syntactic analysis on public opinion comments posted on the Internet and aired in the media, thus providing a “mood monitor” of stocks. The launch of MindfulEye precipitated a meteoric rise in his popularity as a technology futurist.
Geneva Bokowski leads our Community Management team. She came to us from the respected 5th Business Agency, where she was responsible for defining and executing social media strategies in-house as well as for clients.
Geneva has a solid understanding of emergent social media practices and techniques, including influencer and social search marketing, content strategy, curation, aggregation, and community management.
She developed her social media and digital communications experience at the crowd-source veteran site NowPublic.com and the content-rich EthicalConsumer.ca blog. Geneva leads our web auditing practice, given that she is among the top in her field for assessing user-interface design for web sites.
Jocelyn is a graduate-educated public health professional and brings solid skills in online community management.
In 2012, Jocelyn was selected as one 20 top social media influencers on knowledge translation in Canada. Most people in the sector know of Jocelyn through her well-respected science and health blog (researchgirl.ca) and Twitter account (researchgirlca). She has consulted with BC Children's Hospital, the BC Medical Association, iCord, the Rick Hansen Institute, and more..
Prior to joining engageQ, Jocelyn helped academic researchers develop their research ideas, be more competitive in research proposals, and communicate their work to those who could benefit from it. She also chaired the organizing team for a 200-person global health conference in 2008.
For more than 15 years, Leslie has helped companies define their digital product, content and marketing strategies.
Among the digital marketing strategies she develops for engageQ clients: strategic digital planning, community leadership and management (French/English), social media marketing, managing development, launch and operations of websites, development of editorial strategies, and digital advertising sales training.Leslie joined us after spending time as Online Director of the Star Media Group, managing the digital assets of Eye Weekly and other top properties, and director of national marketing communications at Sympatico.ca. Follow @andrachuk
Richard’s role with engageQ is in the creation of new strategic partnerships.
Richard has a 15 year background in the US and Canada in marketing, advertising, events, sponsorship and media sales. His "sweet spot" is creating unique and non-traditional opportunities with leading brands and media properties.
Richard is a passionate and connected philanthropist and his list of volunteer involvements include his role as Immediate Past-President of the National Advertising Benevolent Society, in 2008 Richard was inducted into the Canadian Advertising Hall of Honor in Toronto.
The way I see it, I've got two options here. I could either tell you what I've done, or I could tell you what I *do*. The latter is much more interesting.
I'm a writer: I've been published in national newspapers, large circulation magazines, and appeared in MAXIM. One of my newsletter articles recently received a staggering 96% click through rate. I'm working on my first novel, which is harder than I ever thought it ever could be.
I'm an instigator: I make stuff happen. What more do you really need here?
Taiko is the vice-president of zen and assists with our attrition of mellow-harshing. He's a 24-pound ball of feline love.
Also, he likes scratches behind the ear. But really, who doesn't?